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How This Page Sells Big Change (Robin Sharma's "Make the 2025 the best year")

10.11.2024 - Copywriting - Landing
Insights by Savva Smith

What works for the legendary entrepreneurs won't always work for you

You need towering authority to pull off this level of vagueness.

What It’s Really Saying
"Follow our blueprint to be more productive, do good things, and feel great about 2025. We’ve got a guru, a system, and proof it works."

NESB Check
  • New - Vaguely. “Legendary 2025” hints at something fresh, but it's all smoke until we see the meat.
  • Easy - “Proven Step-By-Step” and “Zero Risk” both signal low friction.
  • Safe - Money-back, testimonials, 214K+ clients. Rock solid here.
  • Big - "Best year of your life" is swinging for the fences, but lacks concrete targets. Big, but broad.

4 U’s Check
  • Urgent - Mild. “2025” gives a soft deadline, but doesn’t punch.
  • Unique - Not really. Could be any life coach’s pitch.
  • Useful - Vague until the bottom half, where it finally gets specific: 24+ hours, Robin Sharma, tactics.
  • Ultra-Specific - Buried treasure. You get specifics only after scrolling.

Top coaches can get away with vague, sweeping promises because their authority does the heavy lifting. If you're borrowing strategies, remember: you can't borrow trust. Some tactics don't transfer.
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Savva Smith is the only interdisciplinary expert on the market who helps digital entrepreneurs and founders boost buyer throughput and extract more revenue from their existing traffic - using a proprietary system that blends real-time engineering, classic American direct-response psychology, and AI automation. Savva's clients travel from around the world to meet him for private consultations in exclusive locations across Athens and Dubai. He holds degrees in engineering and psychology.
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